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Mermaid in England swimwear

For a while now I've been thinking about introducing a regular feature on the blog of highlighting smaller, independent brands, especially UK ones. So when I found out about Mermaid in England recently, I thought it would be the perfect brand to start off with. This isn't a sponsored post, I just really like the brand and wanted to share it with you all.

Mermaid in England is a line of incredible colour-changing swimwear. The pieces start off as one block colour, but then when they get wet they change to reveal new colours and patterns.


Mermaid in England is the brainchild of designer Natasha Roy. The idea for the "AquaChange" swimwear came about when Natasha was adding lining to a white bikini to stop it becoming see-through when wet. Inspiration struck as to how to turn a design flaw into a design feature.
Unlike other colour change fabrics, no chemicals are used on the fabrics used for Mermaid in England swimwear. The colour change effect is down to the construction of the pieces from two layers of fabric. The top fabric goes see-through when wet to allow the pattern underneath to show through. Very clever.


I was pleasantly surprised by the range of styles available. Mermaid in England sells both one-pieces and bikinis, with tops and bottoms in a range of styles, so there's something to suit everybody. I like that you can buy the bikini tops and bottoms seperately, so you can mix and match, or just wear one piece with another plain top or bottom.


The prices are also reasonable for such an innovative product, the seperates are around £32 each and the one-pieces are £72-£84. Yes it's more expensive than Primark, but Mermaid in England products are printed and produced in the UK to ensure high quality and ethical manufacturing practices, so you're going to get a product that will last a lot longer, and your conscience will be clear too.

Finally, here's a little video so you can see the colour change in action!



What do you think about Mermaid in England? Would you wear a colour-changing bikini?

19 comments

  1. I would totally wear a colour changing bikini! xx

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  2. I think its great, although the prices are a little too high, but yeah it's a fab idea. I esp love the red one that turns leopard..LOVE THIS. would deff like to try this. xx

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  3. 1. These are amazing.

    2. Thank you SO much for the freaking AMAZING package!

    x

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  4. What a cute, simple idea. The video is so embarrassingly, American infomercial though!

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  5. I had no idea that such swimwear existed! Maybe I would give them a try, if I liked the designs!

    I like your blog a lot! I follow you now both on Bloglovin& Google! I would love it if you followed me back!

    Thank you in advance!

    Chrysa
    Stories and Sequins

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  6. I had never heard of this before! Wow, what an awesome idea. A bit more interesting than your normal colour block bikini, eh?!

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  7. I think this is such an incredibly clever idea! I would definitely wear this!

    Leia

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  8. they look really great, shame i'm proper skint! xoxo

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  9. ahh this sounds like such a good idea, but i dont like the thought of a white bikini! aha!
    thank you for the tips on my blog too xxx

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  10. I loved everything in this swimwear range its amazing :) The white one that changed to the multi colours is my favourite I might have to get one for the summer.

    Just found your blog and youtube channel :) X

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  11. Wow, how cool is this?! Never seen anything like it before, I think I would def wear one although the prices a little high

    www.bethscircus.blogspot.com

    xx

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  12. If i had the extra money I'd definitely wear one of those! Such a simple idea i dunno why no one thought of it before haha. Love the red leopard print bikini!

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  13. Oh wow, this is a great idea and so much fun! Amazing that they don't use chemicals, but it's the pattern underneath.

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  14. Great and fun looks! For summer!

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  15. wow!!! how cool!!!



    xoxo from rome
    K.
    http://kcomekarolina.blogspot.com/

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  16. What a clever idea! They look fab! :)

    Clare x

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  17. What an amazing idea. I love how, as you say, it turn a flaw into a feature!

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  18. such a clever idea!! The swimwear looks really good and would be perfect if you wanted to stand out on the beach!!
    I'm going on holiday soon so many need to invest in one of these, although quite pricey, you know it will last.

    xxxx

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